BMW increases convenience for i8 customers in Malaysia

BMW Group Malaysia has partnered up with Malaysian Green Technology Corporation (GreenTech Malaysia) to carry out a plan that would make owning a BMW i8 more convenient. Their plan is to offer the premium automaker’s customers of the hybrid sport car access to public charging services and facilities over the coming year.
Mr. Sashi Ambi, Head of Corporate Communications, BMW Group Malaysia said, “Technology in the automotive industry is at the tipping point of change particularly in regards to the mobility of the future. The key strategy for the nation to move towards sustainable mobility within the urban environment is through industry wide cooperation and this includes ensuring the necessary infrastructure to support the new technology to increase consumer confidence in the viability of electric vehicles and plug-in-hybrid vehicles.”
Ambi further added that the success of electric vehicles and plug-in-hybrid vehicles also lies in mobility services which make electric driving a comfortable experience and a daily pleasure, from simple home charging facilities to the ease of using a continually-expanding network of charging stations in the public space.
GreenTech Malaysia will be spearheading the project, and they target to install 300 ChargeEV stations by 2016 across strategic locations in Kuala Lumpur, Selangor, Putrajaya, Penang, Langkawi, Johor and Malacca at locations with high traffic areas like shopping malls, hotels and office buildings. Residential areas will get the same treatment as well while plans are in progress to put stations along the PLUS Highway. 
The company aims to roll out 25,000 ChargeEV stations to support Malaysia’s target of deploying 100,000 EVs in the next five years. They hope that with the installations of these ChargeEV stations will put to rest the most pressing concern of running out of power when they are out.
BMW Group Malaysia believes that the next step in encouraging the adoption of EVs is to educate the public in electromobility initiatives in the country. Following the implementation of recharging facilities, technological knowledge for after-sales support and the involvement of original equipment manufacturers also play a vital role in the value chain.
Jerrica Leong